Soothing Touch: About us

WHO WE ARE

Family-Owned, Rooted in Tradition

Humbly

rooted

Ayurveda,

Soothing

Touch

began

1977

with

vision

for

natural

wellness.

Today,

we’re

proudly

based

Santa

Fe,

New

Mexico—globally

trusted

and

sustainably

crafted

for

over

years.

WHO WE’RE FOR

Made for the Mindful

Our customer is intentional, curious, and values quality. They embrace natural wellness that fits seamlessly into their lifestyle—one rooted in clarity, care, and conscious choice.

OUR MISSION

Inspire Wellness Through Ayurvedic Care

We’re here to support mindful living and whole-body balance with products rooted in ancient Ayurvedic wisdom and crafted for modern life.

WHERE YOU CAN FIND US

Your Daily Ritual, Everywhere You Are

Available at natural food stores, co-ops, spas, and trusted online retailers—where wellness seekers and pros alike discover their go-to essentials.

WHAT WE ACTUALLY SELL

Natural Skincare, Made to Nurture

Crafted in the USA with high-integrity ingredients, our products nourish skin and support wellness—everyday or in bulk.

Real Skin. Real Results.

I recently tried the lavender body butter, and I must say it’s absolutely divine! The texture is rich and creamy, gliding smoothly onto the skin and absorbing beautifully without any greasy residue. After just a few uses, my skin feels incredibly soft, nourished, and deeply moisturized. What I love the most is the